Released on: June 9, 2008, 11:05 am

Press Release Author: Frank Petro

Industry:

Press Release Summary: Utopia Security Services, Inc. will host Ribbon Cutting and
Open House on Thursday June 12, 2008 to introduce a new business model for the
private security industry

Press Release Body: Round Rock, TX, June 9, 2008‐ The steadily increasing
demand for guard services over the past several years has increased the challenge to
both the private security industry and its clients of retaining quality personnel
and consistent services. In order to meet this challenge, Utopia Security Services,
Inc. is designed to invert the standard industry model, focusing on client
requirements first and product second.
"One of the big challenges of security," states Frank Petro, President of Utopia
Security Services, Inc., "is in ensuring consistent quality services to a diverse
market." Prior to starting Utopia Security Services, Mr. Petro was involved with an
international security firm and responsible for security operations at several large
scale ventures throughout the southern United States. He saw that his former company
and its competitors developed one product and applied it to many places. The result
was that no matter how strong the company or product, it simply did not work well
everywhere. "Security is a very personal concept. In order for security to be truly
effective and for a client to be happy with those services, the services must
directly reflect all the elements that make that client, their business and their
location unique."
Providing custom operations for each client requires abandoning the traditional
mass‐production business model and finding a way to create unique operations
for each client while maintaining a competitive cost. Utopia Security Services'
solution is simple‐ inventory. Petro found that it cost the same, or often
less, to create unique services for each client than to build an entire company
infrastructure around a single product or service. Rather than hire and outfit mass
numbers of security officers, then try to find places for them to work while
incurring inventory costs; Utopia Security Services defines the needs of a client
first, and builds its operations to match. What the company saves in inventory of
personnel is reinvested into personnel development programs, dramatically improving
employee retention and performance.
Since the company's inception in October of 2007, Utopia Security Services has
implemented its unique approach to security for several private and public sector
clients in the Austin area and continues to develop internally. At the company's
Ribbon Cutting and Open House, it hopes to introduce its services to a wider local
market and other areas within the State of Texas. All business and individuals are
invited to the company's headquarters at 3000 Joe DiMaggio Blvd. Suite 43, Round
Rock, TX for food and refreshments on Thursday, June 12, 2008 from 4 PM to 7 PM.
Utopia Security Services, Inc. offers professional security officer services to
public and private businesses throughout the State of Texas. The company's unique
approach combines customized services with proprietary reporting and analysis tools
to ensure unparalleled performance with verifiable results.
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Web Site: http://www.utopiasecurity.com

Contact Details: Frank Petro, President
Utopia Security Services, Inc.
3000 Joe DiMaggio Blvd, Suite 44
Round Rock, TX 78665
(512) 535-7882 phone
(512) 535-0299 fax
e-mail: info@utopiasecurity.com